Home » Archives for Cynthia Masibo When fuel prices rise, the impact goes beyond what motorists pay at the petrol station. It can influence transport fares, the cost of delivering
The Kenyan Consumer Is Changing: What It Means for Brands
Home » Archives for Cynthia Masibo Consumer behaviour is never static. As household priorities, shopping habits and economic realities change, consumers continually adjust how, when and why they spend. For
Kenya’s Milk Shortage: What Changing Supply Means for Consumers and Businesses
Home » Archives for Cynthia Masibo For many Kenyan households, milk is not an occasional purchase. It is part of the everyday shopping basket. That is why the current milk
