At Research8020, we believe that every insight begins with a conversation—and every milestone is made possible through partnership. As we arrive at the midpoint of 2025, we find it not
What Makes a Brand Memorable in 2025?
In a dynamic and data-driven world, brands are no longer judged by visibility alone—but by how well they are understood, remembered, and trusted. As we navigate 2025, brand memorability has
Gems to Running a Successful Business
Gems to Running a Successful Business Picture this: a global stage where the symphony of commerce plays out presented with gems to running a successful business, and the conductor is
World Coin: The Unexpected Savior to A Struggling Economy
Worldcoin: Saving Kenya’s Economy? The recent launch of Worldcoin has shaken up the cryptocurrency world. This is a new digital currency but is worldcoin saving Kenya’s economy? Coming into play
The Power of Positive Thinking: Techniques for a Happier Life
The Power of Positive Thinking: Techniques for a Happier Life Having a positive mindset can make all the difference in a world that frequently feels oppressive and negative. The power
The Timeless Value of Market Research: It’s Never Too Late to Implement
The Timeless Value of Market Research In today’s fast-paced business landscape, staying ahead of the competition is paramount to success. One crucial tool that can provide valuable insights and a
Psychopathy and how to detect it
PSYCHOPATHY AND HOW TO DETECT IT Over the past week, sadness and shock has engulfed Kiambaa residents after a gruesome murder of 5 people in a homestead; 4 family members
Research 8020 Limited Awarded as Top B2B Company in Kenya 2020
Research 8020 Limited is a digital-age market research company in Africa offering both market, social research, and fieldwork services. Our team has over 10 years of experience providing end-to-end market
Kenya Has The Highest Internet Penetration In Africa. Good or Bad?
High smart phone penetration High adoption of smartphone has pushed Kenya’s internet penetration ahead of its peers in Africa, with a penetration of 83%, a bigger fraction of the population
The Construction bubble is about to burst part 1: Malls
Over the years the construction industry in Kenya has been booming. Nairobi has been overwhelmed by the construction of malls. “Outside of South Africa, the Kenyan capital Nairobi has the