Home » Archives for 2025 » Page 3 Research 8020 Limited conducted a research study to establish a list of top ranking musicians in Kenya early 2023. The study popularly
List of Top Ranking Musicians in Democratic Republic of Congo (DRC) 2023
Home » Archives for 2025 » Page 3 Research 8020 Limited conducted a research study to establish a list of top ranking musicians in DRC 2023. The study popularly dubbed
Customer Satisfaction in Africa Drives Brand Loyalty and Growth
Home » Archives for 2025 » Page 3 Customer satisfaction is no longer a guessing game. It is a measurable science shaped by data, empathy, and responsiveness. As Research 8020
Brand Health: Why Brand Health Matters Beyond Awareness
Home » Archives for 2025 » Page 3 In today’s competitive marketplace, brand health is one of the clearest indicators of long-term business success. Many companies track brand awareness, how
Why Research 8020 Is Joining the Dubai Real Estate Expo in Kenya
Home » Archives for 2025 » Page 3 As Africa’s economies continue to grow and diversify, so do the aspirations of its business owners and investors. More than ever, entrepreneurs
How to Use Market Research to Outperform Your Competitors: A Step-by-Step Guide for African and Middle Eastern Markets
Home » Archives for 2025 » Page 3 Market research is no longer a luxury—it’s a necessity. In a business world that’s increasingly data-driven, intuition alone won’t help you keep
Top 10 Emerging Market Trends in Africa & the Middle East for 2025
Home » Archives for 2025 » Page 3 Africa and the Middle East are entering a transformative economic era. With rapid urbanization, digital innovation, renewable energy expansion, and shifting trade
The 80/20 Rule in Action: How African Businesses Can Use Data to Unlock 80% of Their Growth from 20% of Insights
Home » Archives for 2025 » Page 3 In African market, where opportunities are abundant but resources are often limited, knowing exactly where to focus can be the difference
The Role of Social Research in Driving Sustainable Development in Africa & the Middle East
Home » Archives for 2025 » Page 3 Communities across Africa and the Middle East are experiencing rapid change — from economic transitions and technological adoption to evolving social norms
Market Research vs. Social Research: What’s the Difference and Why It Matters
Home » Archives for 2025 » Page 3 When organizations talk about understanding people’s behavior, opinions, or experiences, they often refer to either market research or social research. While both








