Market Research Company Tanzania

Market Research Company in Tanzania

With Research 8020 as your partner in market research in Tanzania, you will be assured that we are a partner with a genuine interest in the success of your company. We have a team of research specialists who’ll join hands with you to pinpoint your business objectives, develop an appropriate research approach and most importantly deliver it within the limits of your budget.

Whether you’re a start-up or a well-established business, market research is certainly an important element to your long-term success. Well-designed & methodical market research surveys offer you the information you require to implement and execute a strategy that will work.

We offer both custom & syndicated market research together with our consulting services to our customers. Our customized approach ensures that our customers accomplish unmatched competitive advantage in their respective fields.

We help businesses in doing different types of surveys: These include:

Market segmentation surveys help you understand what different members of your target market have in common & how they vary. In light of this, survey done by our expert gives you a better picture of the product from the customer point of view.

Concept testing surveys are crucial because they are an excellent way to comprehend the new product’s probability for success. Our researchers are capable of conducting concept testing survey to evaluate brand extensions, new value propositions, product reformulations and new business ideas.

Launching a product? Testing an ad campaign? Make better decisions for your brand and services with our monitoring and evaluation survey.

We help clients in several ways all aimed at empowering them to make informed decisions. Be it implementing baseline study before the execution of the project or follow up KAP studies to screen results, our team is well-prepared to deal with data collection & producing insights.

Quick statistics of TANZANIA
Country Tanzania
National Population 58,005,463
Capital City Dodoma
Population 2,698,652
Other Notable Cities
  1. Dar es Salaam
  2. Mwanza
  3. Zanzibar
  4. Arusha
GDP Nominal $61B
GDP Per Capita $1,172
Life Expectancy
55 years
Literacy Rate 71%
Employment Rate 90%
Poverty Rate 34%
Mobile Penetration 75%
Internet Penetration 38%